In 1993, National Accident Helpline National Accident Helpline was the first personal intermediary operating in the UK market.
Media Campaign was selected to grow the brand strategy and the go-to-market campaign due to our proven track record of working in the financial services market sector and track record for achieving growth.
Our strategy was to deploy a pilot […]
Experian were known as the Global leader in corporate credit checks.
Media Campaign worked with their team to launch Credit Expert in the UK, a consumer based credit reference service.
Our start point was to implement a small satellite DRTV initiative.
The success of this media allowed us the broaden the spend to encompass terrestrial daytime channels and […]
When Aldi launched their brand into the UK, the concept of discount supermarkets with foreign ownership was alien to the UK consumer. We were more familiar with the high street propositions of KwikSave, Tesco, Co-Op and Sainsbury.
Delivering incredibly priced, high quality products on a daily basis they pre dated Lidl as the first discount quality […]
